AICB and PwC Malaysia collaborated on a webinar entitled “Digital Banks – Why Will They Matter?”, on 20 May 2020 @ 10 am. Moderated by AICB CEO Prasad Padmanaban, the discussion centred on the advantages that digital banks have over traditional banks and how they are changing the global banking landscape; the strategies and technologies employed by digital banks to engage with their customers on a personal level, and their willingness to embrace new business models. Key speakers from Pwc Malaysia Ching Chuan Ong and Marcus von Engel also provided updates and highlights on Malaysia’s digital banking licence plan by the Malaysian Central Bank, and shared global insights on how challenger and incumbent banks can seize the many opportunities available to enhance their customers’ banking experience. The webinar was attended by close to 300 participants, who actively engaged with the speakers through the Q&A session and chats.